Originally Posted by Peter Graham
I suspect you italicised "business decision" for a very good reason.
Absolutely - increasingly, published writers are expected to take charge of their marketing, as well as treat publishing as a business.
While most self-published books on Kindle will remain trashy, I suspect there will be some with a decent product and business acumen who really lead the pack there.
Also, another thought - a writer could look to run their main works through a publisher, and then sell backstory packages via Kindle directly.