Science Fiction Fantasy Chronicles: forums - View Single Post - MHP and Marketing Tips on Associated Content

Meadowhawk · 27th March 2008, 06:21 PM

We had a nice mention of Meadowhawk Press in an article about book marketing tips on Associated Content by Rhetta Akamatsu. Yes, we were bribing people with chocolate.

Many of her notes were from a panel I was on about book marketing. Part of the idea she is talking about wasn't mine originally, I borrowed it from a VP of Marketing who works for a bank. The idea that pens, bookmarks, etc. need to be more than a give-away. Turn the items into an event. "Bring this bookmark by the booth and you'll get a 10% discount of everything you purchase from us."

Book Marketing Tips for Self-Published Authors - Associated Content

Thanks, Rhetta!

27th March 2008, 06:21 PM	#1 (permalink)
Meadowhawk Meadowhawk Press Join Date: Aug 2007 Posts: 84	MHP and Marketing Tips on Associated Content We had a nice mention of Meadowhawk Press in an article about book marketing tips on Associated Content by Rhetta Akamatsu. Yes, we were bribing people with chocolate. Many of her notes were from a panel I was on about book marketing. Part of the idea she is talking about wasn't mine originally, I borrowed it from a VP of Marketing who works for a bank. The idea that pens, bookmarks, etc. need to be more than a give-away. Turn the items into an event. "Bring this bookmark by the booth and you'll get a 10% discount of everything you purchase from us." Book Marketing Tips for Self-Published Authors - Associated Content Thanks, Rhetta!